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GMB Optimization: Tips to Improve Your Google Business Profile

Every brand needs an extra helping hand to ensure it prospers. Fortunately, Google has you covered. In order to assist local businesses to appear more prominently on Google Search, Google My Business (GMB), a free online tool, was created. Local business owners can manage and enhance their presence on Google Search by using Google My Business. Integrating GMB into your overall marketing plan, including your website and other advertising platforms, is crucial. The more presence you have online, particularly on Google Search, the more chances people will find you and interact with your brand. To stand out from the competition [...]

By |2023-02-13T04:17:53+00:00February 7, 2023|Digital Marketing|0 Comments

Why Print Media Still Matters for Your Marketing Strategy

Many of you might believe that print marketing is on the brink of extinction. However, the reality is very different from what it first appears to be and it is still a very relevant and important part of branding. Brands that employ print media, such as brochures, direct mail, business cards, banners, newspapers, and more, are said to be engaging in print marketing and advertising. A disturbing number of business owners regard print media as outdated and "obsolete. The marketing mix still includes print media, which is still of vital importance, and we understand the value it holds even to [...]

By |2023-06-22T13:15:38+00:00February 3, 2023|Print Media|0 Comments

How to overcome challenges and find opportunities in branding

Branding is an important aspect of any successful company. It simply cannot be ignored. The process of branding involves developing and defining a brand in consumers' thoughts in order to give a meaning to your organisation, company, products, or services. It is a strategy employed by companies to provide customers a cause to choose their products over those of the competitors by assisting them in quickly recognising and experiencing their brand. Establishing your brand's identity entails explaining who you are, what you stand for, and why it is important. Today's most successful companies are those that cultivate enduring bonds with [...]

By |2023-02-08T04:58:14+00:00January 18, 2023|Branding|0 Comments

Why is digital marketing important for brand image building?

The digital age is reigning, and it is here to stay. A digital presence has become undoubtedly important in our time. It is detrimental to any company to have an online persona to connect better with its clients. At Kalavid, we are ready to aid you in your journey through the paths of online marketing. We are a branding agency in Rajkot and have been involved with digital branding for over two decades. Customers depend on a business's internet presence to learn about it. Digital marketing is, therefore, absolutely essential for your brand. Marketing initiatives that are carried out via computers, [...]

By |2023-02-08T05:37:40+00:00January 17, 2023|Digital Marketing|0 Comments

DIGITAL SEEMS IMMORTAL

Generation towards Rejuvenation  There was a time when basic human needs were food, shelter & clothes. With time those needs kept getting extended. Electricity, transportation, communication everything started getting added gradually. Then the era of revolutions started when in internet started getting ahead of all of these. All previously mentioned needs started getting dependent on the internet. And looking at the current scenario, people seem to like getting more dependable on social media. Whether there is communication, shopping, bill payments, entertainment, etc. And all these practices are going to increase day by day as if human life is no more [...]

By |2023-02-08T05:44:33+00:00October 20, 2022|Digital Marketing|1 Comment

The Branding Solution and Kalavid SAGA

What Exactly the Branding Is? Which option to choose?  Let’s talk about the branding. Well, what’s a brand? Is it an only name (Nike), family name (TATA), or acronym (FILA) to identify the product. Obviously not! It’s an identity. It’s a package of value perceptions, USPs, trust, reliability, utility, emotional attachment for customers to relate with, and so on. Behind every successful firm, there are successful brands. It’s customary to make your product distinguished from the crowd of other similar products and alternatives. There are two ways to create a brand. The first is to go your own way. [...]

By |2022-11-25T06:36:51+00:00September 8, 2022|Branding|0 Comments

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